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So how much competition does that phrase have? I would say it does not have any competition other than the two pages relating to my article. If you were to create a page with that phrase in it, your page will be one of only 3 in Google with the exact phrase, so surely Google would see your page as more relevant than the 866,000 others that just contain the words that make up the phrase. Of course, you would need to get a link or two to that page with the exact phrase in the link text to help your page rank well. Business - Click the link on the left to visit our partner sites under business/finance/loan/mortgage category Computers - Click the link on the left to visit our partner sites under computer hardware/software/peripheral category Internet - Click the link on the left to visit our partner sites under webhosting/webdesign/internet marketing category Software - Click the link on the left to visit our partner sites under software category Web Design - Click the link on the left to visit our partner sites under web design/development category Web Hosting - Click the link on the left to visit our partner sites under web hosting category Web Promotion - Click the link on the left to visit our partner sites under search engine optimization/internet marketing category Web Resources - Click the link on the left to visit our partner sites under other web category Recreation - Click the link on the left to visit our partner sites under travel/hotel/cruise category Casino - Click the link on the left to visit our partner sites under online gambling/poker/blackjack/roulette category Health - Click the link on the left to visit our partner sites under online pharmacy/hospital/health category Shopping - Click the link on the left to visit our partner sites under online shopping/gift category Miscellaneous - Click the link on the left to visit our partner sites under all other categories This is the reason I search for competition using quotes around my phrases. It gives me an idea of how many web pages have been optimized for a phrase. We all now how important inbound link text is to the ranking of a page, but if the phrase is not on the page, there is a good chance it is not being targeted in inbound link text either. In some competitive niches, you may still not rank at #1 for the phrase even if you are the only one in Google using the exact phrase, but you do at least have a good headstart in your optimizing strategy, and can then turn your attention to getting links to the page. |
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